Choose Your Plan

Basic

£199

/month

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Growth

£299

/month

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Boost

£399

/month

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PPC Package Description

PPC Packages Basic Growth Boost
PPC Monthly Spent $0 – $1500 $1500 – $4K $4K – $7K
Initial Analysis Fees (One Time) $299 $299 $299
Monthly Maintenance Fees $299 $399 15%

PPC Packages Basic Growth Boost
Google Adwords Network Yes Yes Yes
Google Search Network (reach people who searches in google search bar) Yes Yes Yes
Google Display Network (reach people to your industry websites, blogs, videos, etc ) Yes Yes Yes
Google Remarketing (reach people who visited your website previously) Yes Yes Yes
Google Product Listing Ads PLA’s (Mandatory : Google Merchant Account) If Applicable If Applicable If Applicable
Yahoo! Bing Network No No Yes

PPC Packages Basic Growth Boost
Website Review & Ongoing Consulting for PPC Success Yes Yes Yes
A Complete Analysis of Your PPC Advertising History If Applicable If Applicable If Applicable
Set Initial Expectations and Specific Goalsn Yes Yes Yes
Design and Build Proper Campaigns for Search, Display & Remarketing Network Yes Yes Yes
Entire Campaign Optimization, Highly Structured and Targeted campaigns Yes Yes Yes
Perform a Comprehensive Keyword Research and Selection Yes Yes Yes
Build and Implement a Comprehensive Negative Keyword List Yes Yes Yes
Proper Keyword Categorization, Matching Options and AdGroup Development Yes Yes Yes
Creative & Effective Ad Copy – Multiple Ads Per AdGroup for Testing Yes Yes Yes
Landing Page Optimization Suggestion Yes Yes Yes
Landing Page Creation/Designing* Extra Charge Extra Charge Extra Charge
Call To Action (CTA) Optimization Suggestion Yes Yes Yes
Call To Action Creation/Designing* Extra Charge Extra Charge Extra Charge
Ad Scheduling and Geographical Targeting Yes Yes Yes
Creative Banner Creation/Designing* Extra Charge Extra Charge Extra Charge
Integrate Location, Social, Call, Sitelinks, etc Extensions if needed Yes Yes Yes
Mobile Ads & Bid Optimization* (If website is mobile responsive) Yes Yes Yes
Conversion Tracking & Remarketing Code Installation Yes Yes Yes

PPC Packages Basic Growth Boost
A Dedicated Account Executive for Questions, Concerns and Ideas Yes Yes Yes
Ongoing PPC Strategy Development Yes Yes Yes
Continual Bid & Position Monitoring to Achieve Desired Results Yes Yes Yes
Ongoing Keyword Performance Analysis, Additions & Deletions Yes Yes Yes
Ongoing Competitors Tracking with Auction Analysis Yes Yes Yes
Ongoing Ad Copy Analysis and Testing Yes Yes Yes
Continued Conversion Tracking Analysis Yes Yes Yes
Work to Increase Higher Conversion Rates, Higher CTR, and Quality Scores Yes Yes Yes
Competitor Tracking, Research and Benchmarking Yes Yes Yes
A/B Landing Page & CTA Split Testing Yes Yes Yes
Work to lower CPA (cost per acquisition) Yes Yes Yes

PPC Packages Basic Growth Boost
Fortnightly Campaign Report Yes Yes Yes
Campaign | Adgroup | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR Yes Yes Yes
Conversions |Conv. Rate | Cost Per Conv. No No Yes